When you work with a Charleston sign company, you think you know what you need: a really good-looking sign. End of story, right? At Sign It Quick, we know that some customers need and expect more. That’s why we design, manufacture, and deliver all of our quality signage products. We take the time to figure out exactly how and why your sign needs to look the way it does. This provides effective signage that delivers maximum impact for your marketing needs.

Here’s how we go above and beyond for our customers in the area—and what you should expect from a great sign company.

Understanding A Sign’s Context

Find a good designer and a good printer and you’ll have a quality sign in no time. But that’s not where it ends. Effective signage is also about context. Where your sign will end up is just as important as what the sign is advertising. After all, you wouldn’t put a camouflage sign in the forest.

That’s why we offer online signage tips. Before you order your sign, we want you to know what makes good signage work:

• High-contrast colors. Blue on a white background, yellow on a black background—there are some color combinations that simply “work.” They work because they provide high contrast, which translates to increased readability.
• Reading distance. We offer readability tips, including a simple chart that lets you plan your maximum readable distance to figure out just how large your letters need to be. These are the elements that your Charleston sign company needs to think about. If they don’t, it might be time to switch.
• Font. Just as you might struggle with the font selection for a fresh document you’re writing, the font on your sign matters—a lot. A poorly-chosen font will decrease readability and look completely out of character with the rest of your business. A well-chosen font, on the other hand, will have the opposite effect.

These decisions might sound miniscule when taken separately, but as you work with a signage company to build a custom sign for your business, they create a cumulative effect that’s hard to place a finger on. This is where the best signage companies shine: crafting the best sign for your needs with a close attention to detail.

How to Tell When A Sign Company Is In Your Corner

Some Charleston sign companies simply take your order and do the best they can. They don’t take the time to understand the context of the sign or what you need it to accomplish. While Sign It Quick is happy to work from your designs, we take the time to understand exactly what your sign needs to do if it’s going to be considered successful. By taking this approach, we’re able to deliver a superior product in the end that provides much more visibility for your business.

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Ready to get started? Request a quote from Sign It Quick today!